Best-selling pickup truck 2018

Sales of pickup trucks are set to rise for the sixth consecutive year, with a 5.3% increase in the first three months of 2018. A record 15,215 pickups were registered in the first quarter, with the Ford Ranger once again topping the leader board.

6 – Volkswagen Amarok (1,097)

Volkswagen Amarok Trendline

Volkswagen Amarok Trendline

This is the second full year of production for the new Volkswagen Amarok V6 and sales have increased 40% over last year thanks to wider availability and the introduction of new models, like the manual version, the Trendline and Dark Label.

5 – Isuzu D-Max (1,426)

The first full year of the 1.9-litre engine sales hasn’t affected Isuzu too much. The Japanese manufacturer has some of the most loyal customers in the industry, thanks to its fantastic reliability and dealer backup.

4 – Toyota Hilux (1,851)

The Toyota Hilux was judged by 12 industry professionals.

The Toyota Hilux was judged by 12 industry professionals.

The fairly expensive price tag and lack of a larger displacement hasn’t put off the Hilux faithful. Just under 2,000 models were registered in the first quarter which, like the D-Max, can be largely attributed to its fantastic build quality.

3 – Mitsubishi L200 (2,833)

Mitsubishi L200 Barbarian

Mitsubishi L200 Barbarian

It’s a big step up to third place with Mitsubishi registering almost 3,000 examples of the L200. Impressive finance deals and excellent aftersales have aided sales of the L200 and upgrading the towing capacity to 3.5t should help it further.

2 – Nissan Navara (3,085)

Nissan Navara 2016

Nissan snatched second place from Mitsubishi last year, and its narrowly maintains its lead into 2018. With some dealers offering Tekna pre-regs for just £20,000 plus VAT, the wide-reaching Nissan dealer network and excellent levels of comfort and refinement make this an attractive purchase for many operators.

1 – Ford Ranger (4,274)

Ford Ranger driving

Ford Ranger driving

Retaining its crown for the fifth year is the Ford Ranger. The 3.2-litre five pot engine is a great performer, especially for towing and heavy duty operations, while there are plenty of great finance offers and discounts from many organisations like the NFU and BASC.

Others

There are plenty of new models expected over the next two years, and the remainder of the market is currently made up of the Mercedes-Benz X-Class, SsangYong Musso and Fiat Fullback. Sales of the Mercedes-Benz X-Class are quite low due to the premium price tag and many operators holding out for the 3.0-litre V6 in September 2018.

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Best-selling pickup truck 2018

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About The Author
- Liam Campbell is an award-winning journalist with a Masters degree in Automotive Journalism from Coventry University. Growing up on a farm and learning to drive in a Mark 1 Range Rover (his left thigh is still twice as big as his right), Liam likes to think he knows a thing or two about commercial 4x4s. Previously, he was the Van Editor at Parkers and resident pickup expert at Car Magazine, before taking up the post of Editor at Professional Pickup & 4x4. Follow him on Twitter https://twitter.com/maxximum_load

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